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Quality Rater Guidelines

Google has specific guidelines for people to follow that manually check content, these are called Quality Rater Guidelines, or Search Quality Rating Guidelines. Quality Raters are the people who make these checks, and they provide feedback to Google that helps in continually improving their algorithm so that the best content ranks the highest.

A/B testing
A/B testing
AARRR
AARRR
Abandonment-Rate
Abandonment-Rate
Above The Fold
Above The Fold
Above-The-Line Marketing
Above-The-Line Marketing
Accelerated Mobile Page (AMP)
Accelerated Mobile Page (AMP)
Accessible Segment
Accessible Segment
Account
Account
Account-Based Marketing
Account-Based Marketing
Acquisition
Acquisition
Acquisition Report
Acquisition Report
Action plan
Action plan
Active client
Active client
Active Listening
Active Listening
Active media
Active media
Activity rate by channel
Activity rate by channel
Actual Product
Actual Product
Ad
Ad
Ad Auction
Ad Auction
Ad blockers
Ad blockers
Ad click
Ad click
Ad Copy
Ad Copy
Ad Exchange
Ad Exchange
Ad extension (Google Ads)
Ad extension (Google Ads)
Ad Extensions
Ad Extensions
Ad formats
Ad formats
Ad Groups
Ad Groups
Ad impression
Ad impression
Ad impression arrival
Ad impression arrival
Ad network
Ad network